Tuesday, March 22, 2011

Forever 21 Supports Japan

Many companies around the world have done what they can to help out Japan during this extremely hard time, and Forever21 is the latest retail store to join in the fight. Forever21 has announced that on Friday, March 25, 100% of online sales will go directly to benefit earthquake and tsunami relief. This will enable people to be motivated to donate money, as well as keeping people aware of the relief effort that's happening around the world. This is important PR because this is helping the stores image to customers who already know about Forever21, and it's making people aware about it who have never shopped there online store before, which could create new customers. Overall this is a great cause and a very good idea by Forever21.



Wednesday, March 9, 2011

Rafael Nadal Turns Model

It seems to be an on going trend that athletes have been introduced into the modeling world, and it would appear that Rafael Nadal is no exception. The number 1 tennis player in the world has striped down to just his underwear for
Emporia Armani Underwear and Armani Jean’s Spring/Summer 2011 collections. Nadal is not the only celeb to endorse Armani, Megan Fox has been made even more famous from her ad campaign last year. Nadal is at the top of the tennis world, and he seems to have made quite a stir amongst fans who are happy to see a different side of the athlete.





This is imporant to PR because Nadal is giving off a much different image of himself, than just being a normal athlete.